Express Yourself. Can you do this with your bank? InstaReM launches emoji communication with customers on World Emoji Day

Press
17 Jul 2018
This article covers:
    • InstaReM, one of Southeast Asia’s fastest-growing fintech companies and the leading digital cross-border money transfer service provider in that market has launched the Money Transfer InstaMojis

    Express Yourself. Can you do this with your bank? InstaReM launches emoji communication with customers on World Emoji Day

    • InstaReM, one of Southeast Asia’s fastest-growing fintech companies and the leading digital cross-border money transfer service provider in that market has launched the Money Transfer InstaMojis
    • The emojis of money transfer would enable InstaReM customers to share their feedback on their transfers with the company’s services team
    • Instamojis are another example of how InstaReM connects with customers on a different level compared to other big financial providers.

    London 17th July 2018: InstaReM one of Southeast Asia’s fastest-growing fintech companies and the leading digital cross-border money transfer service provider in that market is launching the Money Transfer InstaMojis in celebration of the World Emoji Day.

     

    The emojis of money transfer would enable InstaReM customers to share their feedback on their transfers with the company’s services team. InstaReM will soon be launching a keyboard which will be available for download to InstaReM App users on iOS and Android. Switching to this keyboard, InstaReM users will be able to use InstaMojis for expressing themselves emojically on feedbacks on their transfers, and conversations with the InstaReM service team. They’ll be able to use the instamojis on external apps as well whenever they switch to the InstaReM keyboard.

     

    This move by InstaReM is another sign of the company strengthening customer relations. InstaReM recently launched in Europe and its spectacular growth and global reach has been achieved in just over three years, on less than $20 million in capital. InstaReM’s competitive advantage is driven by the fact the company charges an average transaction fee of less than 1 percent, instead of the usual fee plus marginal FX spread that its competitors charge.

     

    Prajit Nanu, Co-founder and CEO of InstaReM said:

    While on the surface Instamojis look like a bit of fun, its actually really important we give our customers multiple ways of communicating with our teams. What sets InstaReM apart from the big banks, is we are a company that champions the consumer, and to do that successfully, we have to be able to connect with them on all levels.”

     

    Notes to editors:

    About InstaReM:

    • InstaReM is a Singapore-headquartered cross-border payments company, it’s European headquarters is located in London.

    • Founded in 2014, InstaReM is licensed as a Money Services Business (MSB) in Singapore, Hong Kong, Australia, USA, Europe, Canada, India and Malaysia.

    • InstaRem powers local payments to more than 60 countries and 3.2 billion people across the globe. InstaReM has created a unique payment mesh in Asia, which is being leveraged by financial institutions, SMEs and individuals to make fast low-cost cross-border payments.

    • In March 2016, InstaReM successfully raised a US$5 million Series A round led by Vertex Ventures, with participation from Fullerton Financial Holdings and Global Founders Capital. In July 2017, InstaReM received another US$13 million investment Series B funding led by GSR Ventures, with par cipa on from SBI-FMO Emerging Asia Financial Sector Fund, Vertex Ventures, Fullerton Financial Holdings, and Global Founders Capital.

    • The inspiration for InstaReM all comes from a friend of one the co-founders. He needed to pay for a bachelor party in Phuket, Thailand. As he was based in India, he was unable to use his credit cards because they only accepted bank transfers, and ended up being forced to get someone to pay for him in Thai baht, who he then reimbursed in Indian rupees.

    For more information please visit:

    To read more about InstaReM, please visit, https://www.instarem.com/en-gb/

    Twitter: @InstaReMit

    Facebook: @InstaReMit

    For all media enquires please contact: Jasmine El-Gabban ([email protected])

    ENDS.

    close icon
    Select location
    Australia flag
    Australia
    Austria flag
    Austria
    Canada flag
    Canada
    Global flag
    Global
    France flag
    France
    Germany flag
    Germany
    Hong Kong flag
    Hong Kong
    India flag
    India
    Ireland flag
    Ireland
    Japan flag
    Japan
    Malaysia flag
    Malaysia
    Netherlands flag
    Netherlands
    Singapore flag
    Singapore
    United Kingdom flag
    United Kingdom
    close icon

    Change location and language

    You are on our United States of America website. Select below to change to another location.

    Save changes
    close icon
    Select a language
    English (EN)